Welcome to Superkids World
Beautifully handcrafted treasures that spark imagination, encourage active play and create magical childhood memories.
Superkids World is a charming children’s boutique and gift shop that creates heirloom toys, playwear and accessories. These items are ethically handmade in New Zealand, Aotearoa to support children’s learning and play.
We believe that childhood should be a fun time, allowing children to be curious, imaginative, adventurous….
Shop by Collection
Why Play?
In today’s fast-paced world, where screen time dominates much of our daily lives we aim to inspire both children and parents to rediscover the joy of play.
Play fosters positive learning experiences by encouraging…
be curious – letting children ask lots of questions
be imaginative – testing bold and creative ideas
be adventurous – engaging in active playing and exploring with indoor and outdoor play
The Power or Play!
Play isn’t just fun it is essential for children’s development.
COGNITIVE DEVELOPMENT – play helps children develop problem-solving skills, critical thinking and creativity.
Problem-solving skills
Critical thinking
Creativity
EMOTIONAL GROWTH- play fosters the development of emotional resilience, self-expression and the ability to manage emotions in a safe environment.
Emotional Resilience
Self-expression
Emotions
SOCIAL SKILLS – play teaches teamwork, communication, sharing and conflict resolution.
Teamwork
Communication
Sharing
Conflict Resolution
PHYSICAL DEVELOPMENT- active playing helps improve motor skills, strength and overall physical health.
Motor Skills
Strength
Physical Health
PARENT-CHILD BONDING – play creates opportunities for meaningful interactions between parents and children, strengthening their relationship.
Meaningful Interactions
Strengthens Relationships
STRESS RELIEF – play is an outlet for relieving stress and fostering happiness for both children and adults.
Relieving Stress
Fostering Happiness
LIFELONG LEARNING – the habits and skills formed during play set the foundation for a lifetime of learning and growth.
Habits and Skills
Learning and Growth
Discover Why Play Matters
The World of Imagination and Sustainability
Handcrafted Treasures: Explore, Learn and Play
Discover our collection of handcrafted toys and costumes, inspired by a love for timeless play.
From thoughtful design to high-quality materials, we ensure your child receives a truly special and unique gift that sparks their imagination and learning.
Join us in nurturing a love for play and education, one handcrafted treasure at a time. 
Articulated Toys: Discover, Learn and Play
Discover the magic of playtime with our range of articulated 3D printed animal toys made from eco-friendly filament.
Join us on this exciting journey as we transform the way we play and learn, one sustainably made toy at a time.
Together, we can spark curiosity and nurture a love for the natural world. 
